Switch to English?
Yes
Переключитись на українську?
Так
Переключиться на русскую?
Да
Przełączyć się na polską?
Tak

Vitaly Murga

B2B Digital Marketing Expert
Offer Vitaly to work on your next project.

Ukraine Vinnytsia, Ukraine
7 hours 59 minutes ago
replies within 8 hours
Available for hire available for hire
12 Safe completed
12 hours 13 minutes ago
22 Clients
age 33 years
registered for 9 years
  • sem
  • LinkedIn
  • search engine optimization
  • strategy of email marketing
  • performance optimization
  • content marketing
  • Facebook Ads specialist
  • marketing automation
  • LinkedIn Ads
  • SEO US
  • PPC Marketing
  • google_ads

Rating

Successful projects
100%
Average rating
10 of 10
Rating
1460
Social media marketing
Social media advertising
6 projects
Web programming
3 projects
Contextual advertising
2 projects
HTML and CSS
2 projects
Social media advertising

Language Proficiency Level

Українська Українська: fluent
English English: upper-intermediate

CV

𝗔𝗿𝗲 𝘆𝗼𝘂 𝗶𝗻 𝘀𝗲𝗮𝗿𝗰𝗵 𝗼𝗳 𝗮𝗻 𝗲𝘅𝗽𝗲𝗿𝗶𝗲𝗻𝗰𝗲𝗱 𝗕𝟮𝗕 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗘𝘅𝗽𝗲𝗿𝘁? Look no further!


𝗜'𝗺 𝗩𝗶𝘁𝗮𝗹𝗶𝗶, and I specialize in creating marketing solutions that are punctual, cost-effective, and deliver outstanding results.


With a robust 10-𝘆𝗲𝗮𝗿 𝗯𝗮𝗰𝗸𝗴𝗿𝗼𝘂𝗻𝗱, I've honed my expertise in digital markting, crafting strategies 𝗳𝗼𝗿 𝗕𝟮𝗕 𝘀𝗲𝗴𝗺𝗲𝗻𝘁 𝗰𝗼𝗺𝗽𝗮𝗻𝗶𝗲𝘀, 𝗦𝗮𝗮𝗦, 𝗮𝗻𝗱 𝗽𝗲𝗿𝘀𝗼𝗻𝗮𝗹 𝗯𝗿𝗮𝗻𝗱𝘀. My journey spans diverse industries, leading to substantial revenue growth and highly satisfied clients. I take pride in playing a pivotal role in the entire company strategy marketing cycle on LinkedIn, from the initial stages of gathering requirements to thorough testing and scaling of results.


In my career, I seamlessly transition between being a team player and an independent expert.


𝗣𝗿𝗼𝗳𝗶𝗰𝗶𝗲𝗻𝗰𝘆:


▪️ Advertising strategy, scaling, and support

▪️ Account-based marketing (ABM)

▪️ Implementation of content strategies

▪️ Marketing automation

▪️ Implementation of sales and marketing funnels


𝗔𝗱𝗱𝗶𝘁𝗶𝗼𝗻𝗮𝗹 𝗘𝘅𝗽𝗲𝗿𝘁𝗶𝘀𝗲:


▪️ Positioning Recommendations Audience

▪️ Targeting Recommendations Full-Funnel

▪️ Analytics Customization & Reporting

▪️ Conversion Rate Optimization & Tracking

▪️ A/B Testing, Ad Optimization CPA, CPC, ROI

▪️ Optimization Marketing Automation



𝗪𝗵𝗮𝘁 𝗜 𝗰𝗮𝗻 𝗶𝗺𝗽𝗹𝗲𝗺𝗲𝗻𝘁 𝗳𝗼𝗿 𝘆𝗼𝘂 𝘄𝗶𝘁𝗵 𝗲𝗻𝘁𝗵𝘂𝘀𝗶𝗮𝘀𝗺:


⇒ Increase Ads results

⇒ Implement an effective content strategy

⇒ Automate more than 79% of your marketing

⇒ Outperform your competitors with an outstanding strategy


I thrive on direct communication with my clients. Your vision becomes my mission, and I'm here to bring it to life. Don't hesitate to share your ideas, and together, we'll create a fantastic solution right from the beginning.


✉️ 𝗙𝗲𝗲𝗹 𝗳𝗿𝗲𝗲 𝘁𝗼 𝗰𝗼𝗻𝘁𝗮𝗰𝘁 𝗺𝗲 𝘄𝗶𝘁𝗵 𝗮𝗻𝘆 𝗾𝘂𝗲𝘀𝘁𝗶𝗼𝗻𝘀

Skills

Portfolio


  • 124 USD

    • Window Repair Services •

    Contextual advertising
    > Work Completed:

    • Work on creating a landing page for mosquito nets has been completed.
    • Analytics (Google Tag Manager, Google Analytics), events, and other analytical systems proposed by the client have been prepared and configured.
    • In-depth research and semantic analysis for 8 client services have been conducted for advertising campaigns in Google Ads.
    • Various ad options, including adaptive and text ads, have been prepared.
    • 1 month of support for advertising campaigns has been conducted.

    Results:

    • Conversions achieved - 197.
    • Average cost per conversion - 142 UAH (was 171 UAH -> now 112.86 UAH).
    • Conversion rate - 9.33% (was 5.77% -> now 9.62%).

    Conclusions:

    The project is showing excellent results due to having a sufficient budget for hypothesis testing and optimization of search algorithms.

    #GoogleAdwords #GoogleAds #contextualadvertising #contextual #contextology
  • • Creating a chatbot for selling dietary supplements •

    Online stores and e-commerce
    Work Completed:

    • Preparation of a schematic algorithm for the chatbot's operation.
    • Integration of the chatbot with external services (Seller.tools, eSputnik).
    • Creation and testing of the chatbot in accordance with client requirements.
    • Training and consultations.

    Results:

    • The chatbot is capable of generating customer interest before a purchase.
    • The chatbot is capable of processing payments through PayPal.
    • The chatbot is capable of checking the status of an order and reviews on Amazon.

    Conclusions:

    A chatbot is an excellent way to engage with your target audience, keeping them engaged and converting them into paid orders. Unfortunately, in the CIS countries, businesses may not fully understand the advantages of chatbots. Hopefully, the situation will change;)

    #Chatbot #chat-bot #chatbot

    Have questions? Write!
  • • Promotion of home construction services •

    Social media advertising
    Work Completed:

    • Landing page creation completed.
    • Analytics prepared and configured (Google Tag Manager, Google Analytics, Facebook Pixel), along with events and other analytical systems as per client's preferences.
    • Target audience segments prepared and described.
    • Creatives created for each of the established groups.
    • Advertising campaigns set up for display on Facebook and Instagram.
    • Comparative analysis of groups and lead generation methods conducted, and a detailed report provided to the client for further analysis.

    Results:

    • Leads obtained - 54.
    • Average cost per lead - $3.04.

    Conclusions:

    The main task for an internet marketer and business owner is to focus maximum attention and effort on collecting a database of potential customer contacts, "warming them up," and guiding them to place an order. When working with a "cold" audience, quick results should not be expected, especially in costly services. It is crucial to calculate all advertising expenses and allocate the budget correctly to have enough for closing potential clients on a deal.

    #facebook #FacebookAds #instagram #advertising #socialmedia #socialmediamarketing

    Have questions? Write!
  • • Promotion of handmade children's accessories •

    Social media advertising
    Work Completed:

    • Analytics, Facebook pixel, and event setup in the online store using Google Tag Manager completed.
    • Creative work done for each product group.
    • Audiences prepared for targeting and retargeting in case of abandoned carts, uncompleted orders, etc.
    • Support and setup of advertising campaigns for Facebook and Instagram conducted.

    Results:

    • Number of inquiries - 298.
    • Average cost per inquiry - $4.81.
    • Number of items per order - 2.1.

    Conclusions:

    This project is an excellent example of how, through related products, one can increase the average order value and achieve a high level of profitability in advertising campaigns.

    #FacebookAds #facebook #instagram #leadgeneration #advertising #targeting #socialmedia

    Have questions? Write!
  • • Promotion of car towing services •

    Contextual advertising
    Work Completed:

    • Analysis of the target audience and competitors conducted.
    • Prototype of the landing page created.
    • Landing page developed with CRM system integration.
    • Compelling text prepared.
    • Semantics for 3500 words collected for advertising display.
    • Google Tag Manager and Google Analytics (goals, transactions) configured.
    • Advertising campaign set up in Google Ads (search network).

    Results:

    • 518 inquiries attracted.
    • Average cost per inquiry: 62.10 UAH.
    • Landing page conversion rate: 11.43%.

    Conclusions:

    When promoting services of this kind, it is essential to consider that traffic from the search network will convert well into inquiries or calls. It's worth noting that maximum attention should be given to the simplicity and user-friendliness of the website to make it easy for users to submit inquiries within seconds.

    #GoogleAdwords #google #contextualadvertising #advertising

    Have questions? Write!
  • • Promotion of services for creating cinemas •

    Social media advertising
    Work Completed:

    • Developed a persuasive structure for the landing page.
    • Created the landing page.
    • Prepared creatives for advertising campaigns on Facebook and Instagram.
    • Prepared and configured advertising campaigns on Facebook and Instagram.

    Results:

    • Leads - 58.
    • Cost per lead - $10.51.
    • Advertising budget - $609.33.

    Conclusions:

    In niches where the cost of services is high or where the client cannot make an immediate decision to make a pre-order, it is essential to focus on building a database of potential customer contacts. This enables communication with them over an extended period. Quick results should not be expected when dealing with "cold" traffic.

    #facebook #FacebookAds #targeting #targeted #advertising #socialmedia

    Have questions? Write!
  • • Promotion of sushi delivery restaurant services •

    Contextual advertising
    Work Completed:

    • Competitor analysis conducted.
    • Semantics for 2300 words collected for advertising display.
    • Google Tag Manager and Google Analytics configured (goals, transactions).
    • Advertising campaign set up in Google Ads (search and contextual-media network).

    Results:

    • 481 leads (inquiries) attracted.
    • Average cost per lead: 22.08 UAH.

    Conclusions:

    In the promotion of food service establishments, it is crucial to focus on retaining customers for an extended period, increasing the customer's Lifetime Value (LTV). Relying solely on the effectiveness of advertising campaigns for a cold audience should be avoided. The efficiency will decline over time if not working with an established customer base.

    #contextualadvertising #GoogleAdwords #google #advertising #remarketing

    Have questions? Write!
  • • Promotion of bed linen •

    Social media advertising
    Work Completed:

    • Analysis of the target audience and competitors conducted.
    • Prototype of the landing page created.
    • Landing page developed with CRM system integration.
    • Compelling text prepared.
    • 40 creatives (banners) created.
    • 20 target groups with different targeting strategies developed.
    • Advertising campaign set up and conducted on Facebook and Instagram.

    Results:

    • 746 inquiries attracted.
    • Average cost per inquiry: $2.10.
    • Landing page conversion rate: 5.21%.
    • Average order value: 463 UAH.

    Conclusions:

    This project serves as a good example. Due to a wide selection of related products, there was an opportunity to increase the average order value. According to the client's call center, the average number of items per order was 2.4, allowing the client to improve the return on investment from the conducted advertising campaigns.

    #FacebookAds #targeting #instagram #targeted #internetadvertising #advertising

    Have questions? Write!
  • • Promotion of children's nightlights •

    Social media advertising
    Work Completed:

    • Analysis of the target audience and competitors conducted.
    • Prototype of the landing page created.
    • Landing page developed with CRM system integration.
    • Compelling text prepared.
    • 46 creatives (banners) created.
    • 16 target groups developed with different targeting strategies.

    Results:

    • 370 inquiries attracted.
    • Average cost per inquiry: $4.17.
    • Landing page conversion rate: 3.61%.

    Conclusions:

    The main task for a business owner selling single products in the children's goods niche is to increase the average order value through related offers. This helps reduce risks by increasing profit.

    #targeting #FacebookAds #instagram #promotion #advertising #socialmedia

    Have questions? Write!
  • • Contextual advertising for a recreation base •

    Contextual advertising
    Work Completed:

    • Created a recreation base website on the CMS WordPress (from design to implementation).
    • Developed a media plan for launching advertising campaigns: Google Ads (search network + KMS remarketing), vacation season retargeting on Facebook Ads.

    Results:

    • Number of conversions through feedback forms - 31.
    • Number of calls - 100+ per day.

    Conclusions:

    For the promotion of recreation bases or hotel-restaurant complexes, the majority of orders come through phone calls. Therefore, for a deeper understanding of the effectiveness of advertising campaigns, call tracking should be used.

    In the "hot season," it is advisable to allocate the advertising budget 50/50 for "cold" and remarketing campaigns.

    #contextualadvertising #remarketing #retargeting #FacebookAds #websites

    Have questions? Write!

Reviews and compliments on completed projects 24

18 March 251 USD
Promotion of LinkedIn

Quality
Professionalism
Price
Availability
Terms

The result is satisfied. Very fast reaction and constructive approach

22 February 2022 281 USD
Настройка контекста и таргета

Quality
Professionalism
Price
Availability
Terms

He found Vitalia in an extremely strange way - through the search for Yandex, not through the exchange. They quickly found a common language, discussed the project and did not do anything they discussed. A difficult task was faced, and nothing changed realized it, what is called, "with the wheels."

I liked working. Vitaly is professional and at the same time pleasant in communication, sensitive, cautious and cautious. He responded adequately to my present on any matter, with enthusiasm and hunt he did, gave and done everything that was needed.

I am happy like an elephant. We work further.
My best recommendations. To survive the Russian-Ukrainian cooperation, the friendship of the peoples and peace throughout the world.

Profile deleted | Personal

19 October 2021 97 USD
Targetologist for the product project.

Quality
Professionalism
Price
Availability
Terms

The Targetologist has well understood the niche and we have managed our tasks. We recommend.

31 March 2021 108 USD
Создание и настройка контекстной рекламы

Quality
Professionalism
Price
Availability
Terms

Выполнен не маленький объем работы, хоть и с не большими изменениями по срокам, но все кампании профессионально настроены и уже запущены. Виталий всё время был на связи и своевременно вносил необходимые правки, далее в планах продолжать сотрудничество, в том числе и в других проектах.

Quality
Professionalism
Price
Availability
Terms

Vitaly, professionally created, arranged and conducted RK. Always in contact. He explained everything in detail. I counted for every money spent. I recommend it!!The !

1 July 2020 52 USD
Target fb+ inst headphones

Quality
Professionalism
Price
Availability
Terms

Vitalic is a specialist in his business. He made great creativity, adjusted advertising, protested, optimized. I got the finished result with the price for the purchase.

Quality
Professionalism
Price
Availability
Terms

Everything super done in time.

6 February 2020 80 USD
Creating a Facebook advertising campaign

Quality
Professionalism
Price
Availability
Terms

A wonderful specialist. Always in contact. All communication on the case.

22 January 2020 45 USD
Images for Target

Quality
Professionalism
Price
Availability
Terms

Everything is done quickly and quality.

Profile deleted | Safe Safe | Response feedback

Quality
Professionalism
Price
Availability
Terms

The project is completed! Thank you for work.

14 September 2019 75 USD
Configuration of contextual advertising

Quality
Professionalism
Price
Availability
Terms

The bet was accepted because Vitaly had shown a high level of professionalism and competence in the subject of the order at the stage of the offer of its services. I would like to note that Vitaly proposed an alternative solution to the initially requested, which significantly saved my money. Vitaly is always in contact, resolves problems quickly and quickly. The order is 100% fulfilled. Vitaly is a great communicator, which is very important to me as a manager. The quality of the work done and the materials provided is excellent, the cost of the work is more than appropriate, the deadlines are observed.

11 September 2019 68 USD
Targeting in Facebook

Quality
Professionalism
Price
Availability
Terms

I worked with Vitaly for the first time. I really liked the systemic approach in work, everything is clear and structured. All work was done within the agreed time. According to the result of the work, in the course of various experiments, came to the target cost of the leather. The additional advantage of Vitaly I believe is that he, unlike his colleagues in the shop, works for an adequate cost. There were questions about communication, but they were resolved well.

Overall, I was satisfied with the work. I am planning to continue working with Vitaly on both the current and the new project. I recommend cooperation!

5 September 2019 108 USD
I need an arbitrator.

Quality
Professionalism
Price
Availability
Terms

The work is done perfectly! Vitaly patiently suffered all the directions. This time I overcome myself and the work was really not a little. But the result was worth it. Thank you very much for your good work and professional approach. I hope we will continue to work!

Quality
Professionalism
Price
Availability
Terms

Vitaly did everything in time, well, on his own. I recommend

26 March 2019 168 USD
Advertising for the shoe manufacturer

Quality
Professionalism
Price
Availability
Terms

Vitaly perfectly implemented the project to create a advertising company! It was all right in time, the executive always stayed in contact and often reminded me of collecting information about customers, which improve the company’s outcome, so he was at an excellent level.

I recommend Vitalia for professional, effective and long-term cooperation.

Quality
Professionalism
Price
Availability
Terms

A skilled approach to work, everything is done at the highest level

Quality
Professionalism
Price
Availability
Terms

The task is performed in time. The executor brought the directions without orders, and was constantly in contact. A very skilled person, if there are still tasks, I will definitely be addressed.

3 July 2016 26 USD
Posting a page on WordPress

Quality
Professionalism
Price
Availability
Terms

All work is done, all is fine!

Man is listening and doing on consciousness and quality!
I will continue to work with him and advise everyone.

30 June 2016 52 USD
Создание лендинг пейдж.

Quality
Professionalism
Price
Availability
Terms

Дякую Віталію за співпрацю! Були деякі нюанси, але загалом робота виконана добре. Побажання - вкладати більше душі у справу. Бажаю успіху та всього найкращого.

20 June 2016 9 USD
Create the wordpress

Quality
Professionalism
Price
Availability
Terms

Vitaly has developed a plugin for Wordpress that extract information into a widget by certain parameters. Everything is done efficiently, professionally and quickly. If necessary, I will go again. Thank you for cooperation!

9 June 2016 214 USD
Design, stretch and stretch on WP

Quality
Professionalism
Price
Availability
Terms

He managed the work well. Communicability is 5. All work is done at a decent level.

Profile deleted | Safe Safe | Response feedback

Quality
Professionalism
Price
Availability
Terms

Excellent professional, fully satisfied with the results. I did everything exactly as I needed, work done quickly, working even in the weekend.

Quality
Professionalism
Price
Availability
Terms

Vitaly is decent and executive.
It works very well, makes corrections and helps in a lot.
I am completely and completely satisfied with this specialist!
Even after the conclusion of the transaction for free helps with that support, within reasonable limits of course)
I recommend to everyone! With Vitaly you will get a great result!

14 December 2014 4 USD
Create a new site to a new domain

Quality
Professionalism
Price
Availability
Terms

A great executive. In the given period, it is rare.

Profile deleted | Response feedback

Activity

  Recent proposals 10
Freelance-project
251 USD
Freelance-project
Freelance-project
Freelance-project
Freelance-project
20 USD
Freelance-project
258 USD
Freelance-project
387 USD
I am looking for an event advertiser on LinkedIn
871 USD
Comprehensive Marketing for Logistics Company
2534 USD
Freelance-project