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Contextual advertising · Search engine optimization
Ukraine Lvov, Ukraine
34172
 409  0
  • Facebook
  • Google Adwords
  • google merchant
  • seo wordpress
  • SEO and Website Optimization — example of a freelancer's portfolio in the category Contextual advertising
  • Google Context Advertising and Management — example of a freelancer's portfolio in the category Contextual advertising
  • Development and creation of websites - Internet shops — example of a freelancer's portfolio in the category Website development

Contextual advertising · Search engine optimization
Ukraine Ivano-Frankovsk, Ukraine
27972
 253  0

I will share my Upwork profile in private messages.✅ 500+ projects completed ✅ 2500+ hours paid Core expertise and tools that I use:Сontextual advertisingDisplay advertising (GDN, YouTube)Google Merchant Center (product advertising)Social media advertising (Facebook, Instagram, TikTok, LinkedIn)Remarketing (+ combination with social media)Google Analytics, Facebook Pixel, Google Tag ManagerFunnel Chatbots - Leeloo, manychat, chatfuel, mobilemonkey, textback, bothelp, smartsender (on platforms only)Sales Funnels, Campaign Automation, Messenger Sales FunnelsLanding OptimizationEmail newsletter, Email marketing Languages: Ukrainian, Russian, English. Created and maintained advertising accounts, auto-sales funnels and optimized SEO for websites in the following niches: MovingReal EstateE-commerceBooksAutoOnline schools / online coursesSport/FitnessLaw/Legal services ⚡ Setting up contextual advertising in Google Ads Bonus: a promocode from me for 1500 UAH for advertising on Google for new accounts! 1. Discussing your business, advertising budget, expected results and campaign goals. 2. Creation of a campaign from scratch without Google recommendations in order to customize ads as much as possible and use all the opportunities for your business.[Gives you the opportunity to significantly reduce the cost of a click and conversions, as well as full control over the company. ] 3. Selection of all possible options for target and commercial keywords based on your budget and goals.[Increases the number of clients] 4. Selection of negative words.[Removes unnecessary clicks and requests, and therefore reduces the cost per conversion] 5. Using filling out all key Extensions in advertising:- Call Extension- Sitelinks Extension (submenu)- Location Extension- Structural Data Extension- Sale Extension- Price Extension- Application Extension (only if you have an app)- Message Extension (if possible)[Increases the size of your ad and provides additional information, which means it increases clicks from 20% to 45%] 6. Selecting the right Bidding for your company based on your goals.[Gives you full control over how much you spend and what you get] 7. Structuring your company based on keywords and goals.[Makes it possible to track and optimize only what we need. So it reduces the cost of advertising and conversions] 8. Writing targeted and selling texts for advertising. Filing out all additional headings and descriptions.[Increases the size of your ad and provides additional information] 9. Writing / editing texts and the general view of the landing / page of the website the advertising is done for.[This is just as important as creating ads. Correct texts and the type of page a person comes to directly affect conversions] 10. Analytics implementation to the website. Setting up conversions and goals in Google Analytics and Google Ads for tracking actions and campaign optimization:- Integration with Google Search Console- Integration with Google Ads[Makes it possible to monitor and optimize the average cost per conversion, which means it will reduce advertising costs] 11. Analysis of the campaign based on the results and suggestions for optimization based on:- Time: by hours and days- Groups of keywords or single words- Locations: by regions and cities- Cost of conversions and clicks- Interests and characteristics of users: age, gender, hobbies[Key Point: Reduces Ad Costs and CPC by several times] ⚡ Setting up targeted advertising on Facebook/Instagram What is included in the price:Creating a video for advertising (increases the number of clicks by at least 2-3 times)Creating a selling text (increases click-through rate by another 30-60%)Setting up Facebook Pixel (to optimize the campaign for sales)Creation of a correct and scalable campaign structure (for budget optimization and sales automation)Setting up and creating custom audiences and conversions (to create a base for retargeting and LookLike audiences)Competitor analysisAnalysis of client’s pains and needs to create a USPCampaign optimization and spin-up based on the results of the first 10 days Next stage: New creatives creation (to avoid banner blindness, i.e. the client will already get used to the current videos and will not click)Retargeting and dynamic retargeting (to get the best results for the least cost)Using LookLike audiences (to increase sales and reduce advertising budget)Campaign scaling (other audiences, other landing pages, etc.)Campaign optimization and spin-up based on 30-day results Advertising and marketing: What is included:Audience segmentation: find the most effective audience and use itAnalysis of customer problems and needsAnalysis of competitors and market complexityCreation of a unique selling proposition based on customer needsAnalysis and implementation of presales and profit maximizers (cross-sell, up-sell, maximizers)Creating Your Customer Journey in the Sales TunnelCreation of selling and non-skimming articles/notes with a click-through rate of 80% or higherScripting a video, if possibleCreating a selling text at each stepCreate images for articles/notes and posts at each stepLanding Page Optimization/CreationOptimizing or creating a Thank You pageMafia Proposal optimization/creationCreating a trade tunnelIntegration with Google AnalyticsIntegration with Google Tag ManagerIntegration with your CRM To optimize the page for SEO, I will do the following: TitleMeta descriptionTags H1-H4Alt tagsURLContent (if needed)Internal and external linking (where possible)Creating a submenu (Google loves this)shema.org structured data optimization (you will have the opportunity to get a snippet + this will increase your article in the Google’s eyes)Keywords research for a single page ⚡️ And many more that I can't list here You will see before and after changes in a separate file so you can check and edit the text before I change it on the website. On-page SEO: I have access to premium tools like Ahrefs and SE Ranking so I can easily check your site for any issues, check your backlink profile, check your competitors and suggest the best keywords. Keyword ResearchKeyword Difficulty AnalysisWebsite structure analysisURL parsingTitle and meta tagsHyperlink to contentInternal linkAlt tag optimizationAnchor text optimizationFixing 301 redirect Fixing 404 pagesFixing HTTPS/HTTP ErrorsRobot.txt optimizationSite optimization ⚡️ And many more that I can't list here. Off-page SEO: I provide only quality backlinks at an affordable price. Please check the list below for all the information about backlinksHigh DA 20+ (no spam)Contextual links (important for Google)Unique articles (no copy strike from Google)Unique domains (more domains = more weight for your website)100% verified live linksDetailed report (you can check every link I create) Speed optimization:My checklist for optimizing your website speed:Reduce image sizeMinify CSS and JS filesEnable cachingEnable DNS prefetch queriesPut js files in the footer and header of your websiteRemove query strings from static resourcesCDN (if needed)Reduce the number of DNS queriesAdd expire headersInstall and/or configure a professional caching pluginOptimize themes and plugins for better performanceOptimize and clean up your database safelyCheck the website for errors and malicious codeDisable Unwanted Features in WordPressLimit and/or Disable WordPress RevisionsSetting up and/or configuring a content delivery network (CDN)Provide professional advice on how to improve your websitePlus various custom optimizations based on individual websites I am easy to work with and will be available 24/7 for daily reports. I have worked with clients of all sizes and industries and would love to work with you. We can connect via Skype, Zoom or phone to discuss the best solution for your project. ________________________________________________________________________________________________________________________________ Tags: google ads, google adwords, google analytics, google tag manager, sales funnel, chatbots, facebook ads, instagram ads, smm, ppc, crm, chatfuel, mobilemonkey, mobile monkey, leeloo, manychat, hubspot, amocrm, amo crm, send pulse, sendpulse, mailchimp, salesforce, clickfunnels, email marketing, google advertising, contextual advertising, social media advertising, facebook advertising, instagram advertising, sales funnels, auto funnels in instant messengers, email marketing, mailing, chat bots, google analytics, google tag manager, smm, seo, seo, seo promotion, seo optimization, semantic core collection, technical optimization, technical SEO, EAT, YMYL, microdata, word search, keyword research
  • Facebook
  • Google Adwords
  • instagram
  • landing page
  • seo wordpress

Search engine optimization · Website SEO audit
Ukraine Kyiv, Ukraine
24520
 307  0
  • seo wordpress

Search engine optimization · Link building
Ukraine Kyiv, Ukraine
23536
 276  0
  • seo wordpress

Contextual advertising · Search engine optimization
Ukraine Belaya Tserkov, Ukraine
16374
 264  0

Hello and welcome! Thank you for taking the time to read my profile. I am a certified Google Ads marketing expert, with more than 9 years of successful work extensive experience on campaign development and optimization. My areas of expertise are Google Ads, Bing Ads, Facebook Ads, Instagram Ads, Google Analytics and Google Tag Manager. I'm a certified Google Partner. In the field of digital marketing, it is key to be up-to-date with the latest tools and trends, as technology is constantly evolving. I believe in continuous training and hope to learn something new in every work experience, aiming at improving the quality of my work. What I do: ✅ Creation, Optimization and maintenance of Google Ads campaigns (Shopping, Search, Display, YouTube, Remarketing). ✅ Data feed integration for Merchant Center with popular platforms (Shopify, WooCommerce, Magento, BigCommerce, etc.). ✅ Fine-tuning of data feeds, optimization & unification of product data. ✅ Troubleshooting Merchant Center accounts. Fixing errors of disapproval products. ✅ Deep Keywords Research & Ad content creative (individual for target audience). ✅ Full proper setup of tracking tags for Google Ads and Google Analytics (conversions, dynamic remarketing, custom goals). I usually take the following steps to develop and optimize campaigns: Google Ads: ✅ Generating the best possible PPC strategies for clients. ✅ Developing most relevant and focussed keywords. ✅ Setting up multiple campaigns with the most effective and efficient ad groups and ads. ✅ Split testing or A/B testing ✅ Extensions implementation for maximum exposure. ✅ Optimization of keywords and ads. ✅ Spending and optimizing budget wisely. ✅ Setting up conversion goals. ✅ Setting up and deliver analytics reporting. ✅ Sharing monthly performance reports. ✅ Competitor analysis. Facebook and Instagram Ads: ✅ Setting Pixel. ✅ Carefully selecting the campaign goal. ✅ Creating the best ad sets possible using just relevant audiences. ✅ Creating custom and lookalike audiences. ✅ Spending and optimizing budget wisely. ✅ Audiences optimization. ✅ Ads optimization. ✅ Sharing monthly performance reports. I set up and manage all types of Google Ads campaigns: My services include: ✅ Creation, Optimization and maintenance of Google Ads Campaigns ✅ Bing Ads Campaign Management ✅ Google Shopping Ads and Google Merchant Center management ✅ YouTube ads campaign management ✅ Creation of dynamic ads, keyword selection, advanced targeting, ad extensions ✅ Creation, design and implementation of display ads and Remarketing ads ✅ Conversion Optimization using Google Analytics ✅ Quality Score Improvement, Cost Per Acquisition Improvement ✅ A/B Testing & Experiments ~ HARD SKILLS ~ Consulting, strategic marketing, design, and implementation of campaigns, sales process engineering, social media marketing, data analysis, projects management, time management, business process, selling & communication tools. ~ SOFT SKILLS ~ Creativity, analytical thinking, emotional and cultural intelligence, interpersonal communication, active learning with a growth mindset, crisis management and decision-making, leadership, embracing change ~ TECHNICAL SKILLS ~ ✅ Google Shopping Ads (Standard, Smart), ✅ Data feeds (Merchant Center, Manufacturer Center), ✅ Google Search & Remarketing/Retargeting Ads, ✅ Video Ads (YouTube In-Stream, Discovery), ✅ Google Display Network Ads Campaigns, ✅ Keyword Research (for Ads and Product Titles), ✅ Competitor Analysis, ✅ Google Ads Conversion Tracking, ✅ Google Analytics, ✅ Google Tag Manager, ✅ Google Data Studio reports, ✅ G Suite. Landing page and conversion rate optimization is also crucial to create successful PPC campaigns, so I will provide recommendations to improve these aspects in order to boost conversions. To me, the most challenging goal for a campaign is maximizing Return On Investment (ROI). The way to achieve this is by maximizing clicks within the designated campaign budget, and minimizing Cost per Acquisition (CPA). I work worldwide and available for one-time and long-term freelance work. I am a committed and reliable professional with a deep understanding of my customer's needs. Do not hesitate contact me to find out how I could be useful for your business! Thank You, Bohdan
  • adwords editor
  • analitycs web
  • analytics
  • Freelancer
  • googl analytics
  • Google Adwords
  • google tag manager
  • GoogleAdwords
  • goole adwords
  • ppc manager
  • PPC Professional
  • web analytics

Web programming · HTML and CSS
Ukraine Zaporozhe, Ukraine
WordPress Expert / Full Stack WordPress Developer (HTML, CSS, JS, PHP ... ) ⭐⭐⭐⭐⭐
13887
 442  1

I have solid experience in building custom functions/scripts to extend WordPress functionality. My skills: ★ Sketch to WordPress. ★ Photoshop (PSD) to WordPress. ★ Figma to WordPress ★ HTML to WordPress. ★ ACF Pro - Advanced Custom Fields Pro ★ Elementor and Oxygen Builder Expert ★ Building functional and beautiful responsive WordPress websites; ★ WordPress upkeep, edits, troubleshooting; ★ Setup and customizing WordPress Themes; ★ Technical SEO and security improvements and optimization. Why should you work with me? I guarantee: + Perform your project in a great way. + Fast and professional work; + Attention to details; + Meeting deadlines; Long-term relationships with my clients and the best quality - my main goals here.
  • landing page WordPress
  • PSD-to-WordPress
  • woocommerce
  • WordPress Plugin

Natalya — fiksius  
Web programming · HTML and CSS
Ukraine Kyiv, Ukraine
12783
 108  0  2

Greetings! I'm a full-stack developer. I have been working in the field of website development since 2005.I always pay close attention to detail and do quality work. Design Design development for any topic. Only unique design. Development of design for both the site and the app interfaces. Layouts PSD / FIGMA / XD / PDF / AI / EPS -> HTML/CSS/JS PSD / FIGMA / XD / PDF / AI / EPS -> WordPress HTML/CSS/JS -> WordPress When implemented on WordPress, it is possible to build both on ACF, ACF + Gutenberg, and on the Elementor constructor. Working with me you will receive:Cross-browser and adaptive layouts. Valid code (complies with W3C standards).Readable, clean and structured code. Optimization of graphics, fonts, icons - which has a positive effect on page loadingAdaptation for all devices I DO NOT use frameworks for layouts! Bootstrap, Tailwind and other. They make the site and page loading heavier, i.e. bad for website optimization. You can see the difference between bootstrap layout and high-quality layout here WordPress development I use a minimum of plugins. I write only a custom template with a minimum of scripts. Only with such development, high website optimization rates are achieved. When developing a site on Elementor, I use only Elementor PRO, because only in the PRO version you can perform elementor optimization. Disable google fonts, use custom fonts by layout, disable unnecessary scripts and add optimization to custom fonts. When developing, in 99.5% of cases I use only Elementor and its scripts, i.e. I don’t use third-party plugins for Elementor so as not to cause a heavy load on page loading, Elementor itself is very heavy, and such plugins add a lot of their own scripts and styles, which reduces site optimization even more. For custom layout blocks, I write custom widgets for Elementor. Custom development for WordPress, Woocommerce Development of plugins, custom non-standard forms, calculators. ☛ Plugin development for WordPress and WooCommerce can be of any type and on any topic (almost). ☛ Non-standard forms can be developed either based on Contact form 7 + acf + custom code, or a completely custom form using the PHPmailer library. ☛ Calculators can be either separate or complete with forms (a form is sent and, based on the data from the form, a calculation is performed, which can be shown after sending the form immediately or sent by email, in the form of a pdf or simply in a letter). Technologies HTML5, CSS3, SCSS/SASS, BEM, Gulp, jQuery, Javascript, PHP CMS Joomla, WordPress Work with Joomla since 2006. Work with WordPress since 2016. What I DO NOT do websites based on ready-made templates. This is not a quality product in advance. Websites based on templates have problems with speed optimization. I don’t fill websites with content, products, etc. go here Fast links on the work projects: http://tsariv-hutir.com http://boero.org.ua http://royalhorse.ua http://spina.net.ua http://armand-nsk.com http://elclean.ru http://ammolitetoken.com http://translatortools.net
  • landing page

Data parsing · Web programming
Ukraine Poltava, Ukraine
12750
 198  0
  • CMS WorldPress
  • jquery
  • Opencart

Linux and Unix · Software and server configuration
Ukraine Khmelnitskyi, Ukraine
12676
 767  0
  • apache
  • linux / windows
  • Mikrotik
  • nginx
  • unix
  • VPN

HTML and CSS · Web programming
Ukraine Kyiv, Ukraine
11621
 453  0

Працюю виключно на даному сервісі.
  • CMS OcStore
  • google page speed optimization
  • OcStore CMS
  • Opencart