1. I would recommend to start from basic research and understand if there is a demand for the products, which you would sell through the ETSY platform. Probably there are some more profitable products, which you can supply.
2. Set up ETSY shop is easy but creating a listing with pictures and text, which will sell your products that are more complicated tasks. I can help create a technical task for photographer and designer, who will create images for your products, and task for copywriter. Ass for re-branding, could you specify the task?
3. If you have hand made product an additional source of traffic and sales can be Amazon Handmade, which has some advantages over ETSY. I can help you set up an account and listings on Amazon also.
We can discuss all details through Skype or Zoom meeting to clarify all and avoid misunderstanding.
You have chosen to collaborate in the project at your own risk. Just 20% of projects on the service are published with this form of payment, and such projects are successfully completed three times less often than projects with advance reservation of payment through the Safe.
Don't face the unnecessary risk of being left without a deserved payment for the work — offer the client safe work via the Safe!