The online car store
The online store of cargoes (mines and discs), showed on medical requests "how to put a tire on the foot." Proposed to conduct an audit campaign.
Our actions:
- delivered a list of waste requests in the form of a list and added to the click;
Cleaning the premises in the KMS;
We cleaned the semantic core (rejected the target requests);
have made adjustments to behavioral indicators (rejected the non-purpose segment of visitors);
- Rewrite the text of the ads and create a second version for a/b testing;
Our actions:
- delivered a list of waste requests in the form of a list and added to the click;
Cleaning the premises in the KMS;
We cleaned the semantic core (rejected the target requests);
have made adjustments to behavioral indicators (rejected the non-purpose segment of visitors);
- Rewrite the text of the ads and create a second version for a/b testing;